Tomball High School

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Classes/Assignments

Sports & Entertainment Marketing

Instructor
Krystal Ware
Terms
2017-2018 School Year

Files

Course Description

 

What is Sports & Entertainment Marketing?  A course that provides students with a thorough understanding of marketing concepts and theories as they apply to sports, sporting events and entertainment. Topics include target marketing, product development, pricing, distribution, promotion, business ethics, stadium management, career opportunities and writing a marketing plan.